Recent posts

Latest posts from my blog (as you can tell, I don’t write much)

From Software to Wine

For the past 3 years of my professional life, I’ve been dedicated to positioning software in top search engines, as SEO Manager at Softonic, the international software download …

Softonic: SEO Case Study (SMX Madrid 2009)

Softonic: SEO Case Study (SMX Madrid 2009) Softonic: SEO Case Study (SMX Madrid 2009)  by  Albert López Presentation from SMX Madrid 2009 focusing on Softonic's SEO approach. It …

Splitweet: The Multi-Account Manager and Brand Reputation Tool on Twitter

Last Monday, three colleagues and friends (@obokaman, @alombarte, and @albertlg) launched Splitweet.com, a project that came from our personal need to manage multiple accounts on …

How to make a screencast... according to Softonic

The incredible story of Screencast production:

Firefox 3 Download Day

Do you want to help make Firefox 3 the most downloaded piece of software in history in a single day? On top of that, you’ll get a web browser that’s powerful, secure, stable… and …

SEO link analysis in Google Webmaster Tools

The information we get about links from tools like Google Webmaster Tools, Yahoo! Site Explorer, and Microsoft’s Webmaster Portal is very static: they show us which pages link to …

Tweak your Google Analytics account

I’m guessing many of you use Firefox as your browser (Win/Mac) to surf the Internet. If that’s the case, and you also know the Greasemonkey plugin, you’re in luck: I’m going to …

Wanted: SEO Developer

At Softonic we’re looking for an SEO Developer to expand our “in-house” team: http://8f.xortr.com Spread the word! One thing worth noting: Softonic is the best technology company …

SMX Madrid 2008... made in Spain

On May 20th and 21st, Search Marketing Expo landed in Spain, led by Tomy Lorsch and Rafa Fdez. Tamames, and featuring big names such as Danny Sullivan (Partner and Chief Content …

SEO solidarity

I never imagined the SEO world could generate so many “jokes”… but our friend Ramón Redondo proves his creativity once again: Via: GeekInLove